Back

How much does it cost to build a Personalized travel planning and booking service

Posted by
Nate McGuire in Business category

Looking to build a custom booking app for your company? Read about how much it costs to build and what features you will need to be successful.

Building a personalized travel planning and booking service is a fairly complex and challenging task. However, it can be done with the right knowledge and approach. You’ll want to keep in mind that there are several different factors that come into play in regard to the cost of developing such a service. 

These include the type of platform, features and functionalities, development team costs, technical infrastructure, user experience design, and marketing and promotion strategies. Here we’ll dive deeper into, how much does it cost to build a personalized travel planning and booking service so you can plan and budget accordingly. 

Platform Options

The cost to build a personalized travel planning and booking service will depend greatly on the platform you choose to create it on and with. For example, using a web-based platform will typically cost less than if you were to build it using a mobile app platform. The main reason is that the latter will require additional resources and technologies. 

Take the time to look at some of the top examples of successful online booking platforms in different industries including Mindbody for wellness and fitness, OpenTable for restaurants, and Booking.com for travel to gather ideas. They are all leaders in their respective industries and offer their customers a personalized and seamless booking experience.

Features & Functionalities

Another element to consider that will impact the total cost of development will be the features and functionalities you choose to include in your service. The more advanced and tailored features you apply, the higher the cost will be. If you’re going to offer a comprehensive travel planning and booking service then you should think about including features such as personalized itinerary planning, flight and hotel booking, and real-time travel updates. 

Development Team

You’ll also need to factor in the cost of the development team you choose to work with, which will impact the cost of building your travel service. Generally speaking, it’s more cost-effective to build and develop the platform in-house. However, outsourcing is an option, and doing so may allow for the development process to be completed by those with more talent and expertise. You’ll also need to have the technical infrastructure in place to support your platform, which will impact the cost of development. These are elements such as servers, databases, hosting, and, of course, security measures.

Design & Marketing

If your personalized travel planning and booking service is going to be a success and go over well with your customers, then it must be a well-designed and user-friendly platform. You can attract more users and increase the use of the platform by Investing in good design and ensuring a user-friendly experience. 

Not only that, but once it’s ready to go you’ll need to market and promote the platform, which is vital to attracting attention to it. The marketing channels you use, such as search engine optimization, social media marketing, and paid advertising will all influence and play a role in the cost.

Final considerations for costs of building a personalized booking software

When you take all of these factors into account, the cost of building a personalized travel planning and booking service will range from a few thousand dollars to several hundred thousand dollars. The cost will be impacted by how you approach the project and your budget. Consider these elements to make informed decisions and ensure your service is successful and sustainable. 

Headquartered in San Francisco, our team of 50+ are fully distributed across 17 countries.